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  • November 2019 SolBridge Alumni Highlight: Zhuowen Peng">November 2019 SolBridge Alumni Highlight: Zhuowen Peng

     This month we would like to recognizeZhuowen (Zoe) Peng, a SolBridge alumna from China. Zhuowen is currently theHead of China Region, Bithumb Global. Bithumb aims to become a comprehensive digital financial cooperation based on blockchain. Since its launch, Bithumb has developed from a Korea-focused cryptocurrency exchange to one that serves the global market.Zhuowen graduated from SolBridge BBAProgram in June 2016. While at SolBridge, she actively participated in variousin-school activities such as CEO Mentoring Program, led a team of freshmenduring one SolBridge Orientation Program and joined the 2015 Student Council asClub Union Manager. She also spent an exchange semester at the University ofCalifornia, Irvine, USA, under SolBridge Study Abroad Program. All theseexperiences contributed to her overseas management skills to manage blockchainbusiness to overseas markets. Zhuowen’s career started in Seoul in thetelecom industry before she joined the blockchain field in 2017 and relocatedback to China at Bytom Blockchain’s headquarters. The blockchain industry is anemerging business in China and is currently at an exponential booming stage.“My position has exposed me to numerous conferences in China, Korea, the UnitedStates as well as Japan,” Zhuowen said. Blockchain has been applied to manyreal-life aspects such as Facebook-issued Libra to create a global currencythat all people can access, and Kakao-issued Klaytn public blockchain platformfor validating the value and utility of blockchain technology by providing ablockchain service for mass adoption.  


  • SolBridge Culture Day 2019: Into a New World">SolBridge Culture Day 2019: Into a New World

     On Friday, 22nd November 2019 SolBridge gathered together to celebrate the multi-cultural community that it truly is in one of the most celebrated events each year Culture Day. Welcoming students from different cultures and backgrounds, SolBridge is currently home to students from 64 nationalities. Students came together to showcase their culture and heritage through traditional attire, food festival, music and dance performances. At the International Food Festival, participants enjoyed food from 16 countries prepared by SolBridge students including Nigerian Egwusi Soup, Spanish Potato Tortilla, Vietnamese Banh Bot Loc and many more. Dr John Endicott (President of Woosong University) and Dr Hamid Bouchikhi (Dean of SolBridge) wished the students a beautiful day in their celebratory remarks and emphasized the importance of celebrating this significant day at SolBridge.  For the second and most exciting part of the event, the jolly and enthusiastic Masters of Ceremony took us on a journey around 17 countries under the theme “Into a New World” as country representatives showcased their traditional performances. Performing countries included; South Korea, France, Myanmar, Kyrgyzstan, Japan, Brazil, Vietnam, Russia, Thailand, Africa (Ethiopia, Kenya, Nigeria, Tanzania), Kazakhstan, Mongolia, China, Indonesia and Uzbekistan. The event was crowned with a culture parade. With the help of a panel of judges, the following countries were recognized in these categories;Top three Traditional Foods (Chef’s Choice)FranceKazakhstanMyanmarTop three Cultural PerformancesSouth KoreaAfricaVietnamMost Committed Country RepresentativeUzbekistanPeople’s Choice AwardChinaSocial Media AwardJapanRookie AwardKyrgyzstan This year SolBridge was delighted to host invited delegates from Spanish Chamber of Commerce, Embassy of the Republic of Uzbekistan, Technopark, Bio Convergence Center, Daejeon and Daejeon city Government. To show how welcoming SolBridge is, the event was hosted at Woosong University’s state-of-the-art culture centre to allow other departments and the local community to join the celebration.   We would like to congratulate all the organizers, the SolBridge Student Council, and all the participants (food festival, performances, and parade) for a successful and highly entertaining event.                        


  • New Academic Partnership – Alba Graduate Business School, Greece">New Academic Partnership – Alba Graduate Business School, Greece

     Followinga visit to Greece in September 2019, SolBridge is pleased to sign cooperationagreements with Alba Graduate Business School, Athens, Greece.Foundedin 1992 and closely linked to the Greek business community and industry, Albaoffers numerous MBA and MSc degrees, counts about 4,000 alumni and hasdeveloped industry-specific programmes in shipping and tourism.With the objective tobe a leading business institution in Southeast Europe, Alba is aresearch-driven business school and received both AMBA and EPAS accreditations.In an alliance with the American College in Greece, Alba is committed to doing"business unusual" and develops innovative programmes for both Greekand international students.AlbaGraduate Business School is SolBridge's first partner institution in Greece andwe very much look forward to developing our cooperation! Takenin September 2019, the photo gathers from left to right Dr Kostas Axarloglou,Dean of Alba Graduate Business School; Mr Iskandar Yuldashev, AssociateDirector of International Relations, SolBridge; Mr Romain Bartolo, SeniorRegional Manager, SolBridge; and Ms Zoe Kourounakou, Director of International Relations,Alba Graduate Business School. 


  • When international relations meet business studies">When international relations meet business studies

     On Thursday 7 November 2019,SolBridge hosted Mr Bruno Hellendorff, Joint Research Fellow at EgmontInstitute, Belgium, for a lecture on EU - Asia connectivity. With wideexpertise in international politics and strategic issues, Mr Hellendorff'svisit was a fantastic opportunity to expose business students to a largerspectrum of political, security, governmental as well as economicconsiderations that are currently impacting today's business interactionsbetween EU member states and Asian states. Revolving around therole of the business relationships between the European Union (EU) and China asan economic powerhouse in Asia, the lecture addressed the increasing need forthe EU to also develop sustainable and comprehensive connectivity strategieswith intergovernmental organisations such as the Association of Southeast AsianNations (ASEAN), for example, in an era prone to trade wars and sovereigntyissues. In the lecture, Mr Hellendorff also highlights the growing economicinterdependence between the EU and China that led the EU to refine itsconnectivity strategy in the light of China's recent strategic investments inSouthern Europe, the UK and Germany. Mr Hellendorf's researchencompasses publications and media appearances on the China's Belt and RoadInitiative, the multi-level relationships between the EU and Asia, as wellas security in Southeast Asia. Mr Hellendorff previously initiated andcoordinated the Peace and Security in Asia-Pacific Research Programmeat the Brussels-based think tank Group for Research and Information onPeace and Security (GRIP), and is affiliated with leading Belgianuniversities. In cooperation with the Belgianembassy in Korea, this visit was an opportunity for the Belgian studentcommunity at SolBridge to greet and interact with Ms Eva Morre, SecondSecretary of the embassy.   The lecture perfectlyfit in the growing importance for today'sbusiness students to shed light on the role of social sciences,international politics and economics as well as political science inorder to become well-rounded business professionals. SolBridge provideseach semester a series of elective courses on East Asian politics, arts,sociology and world history available to all students.  


  • International Business Plan Competition 2019">International Business Plan Competition 2019

     From October 27th October to 2nd November2019, SolBridge International School of Business hosted the 7th InternationalBusiness Plan Competition. 96 undergraduate students from 21 distinguishedpartner universities - representing 33 nationalities - participated in thisevent. Teams had two days to come up with innovateideas for Samsung Rewards Program focusing on the acquisition of new targetmarkets, retaining existing customers and corporate social responsibility. Thecase was delivered by Mr. Jongbum Jin, a representative from Samsung GlobalExpansion Initiative. After an intense battle in the preliminary rounds, nineteams proceeded to present their ideas and strategies to a panel of judgescomposed of a Samsung representative and SolBridge professors. Judges assessedthe presentations based on well- developed strategy, creativity andapplicability. Finland’s Lahti University of Applied Sciencewon first prize with their ‘Samsung Smart Fridge Upgrade: the connectionbetween the old and new generation’ that utilizes Artificial Intelligence torecognize what kind of waste each product produces and guide users on reducingand recycling waste. Canada’s Laurentian University finished in the secondposition for their proposed remodeling of the new Samsung application ‘SamsungGreen’ that encourages customers to Eco-invest their accumulated points in asocial cause. Lastly, the team from Macquarie University, Australia was awardedthe third prize for their ‘Samsung Innovation Box’ that encourages customers totrade-in old technologies for never-before-seen innovations. Apart from the competition, teams participatedin an introduction video and Instagram contest. Lahti University of AppliedSciences won the Instagram contest while Bangkok University received the firstprize for the introduction video. Participants were also introduced to some ofthe leading Korean companies through industry visits to Korea Tomorrow andGlobal (KT&G), Korea Aerospace Research Institute (KARI) and SamsungD’light. Through these visits, participants observed the current automatedproduction line, the development of the next generation of satellites and tryon ultra-new telecommunication technologies. Participants also enjoyedexcursions around Daejeon and Seoul to reknown places like GyeongbokgungPalace.  The competition presented an opportunity forparticipants to test their practical skills, work under pressure, network withstudents from different countries while experiencing South Korea. We would like to thank our esteemed partneruniversities for taking part in this competition and look forward to the 2020edition. 


  • Internship Opportunity under the Disney College Program">Internship Opportunity under the Disney College Program

      SolBridge is glad to announce the signing ofuniversity agreement between Woosong University and Florida State University(FSU) in coordination with SolBridge Career Development Center (CDC). With thispartnership, SolBridge students can undertake an internship with the DisneyCollege Program and earn up to 12 academic credits from FSU. Participants in this program will gainvaluable on-the-job experience working at Disney parks and resorts and have anopportunity to meet people from different countries while networking withglobal leaders.For information on how to participate in thisprogram is forthcoming. 


  • SolBridge to host its 7th International Business Plan Competition 2019">SolBridge to host its 7th International Business Plan Competition 2019

      SolBridge will be hosting its 7th International Business PlanCompetition (IBPC) from 27th October to 2nd November 2019. Participants will solve a real business problem for Samsung RewardsProgram handling areas of acquiring new target markets, retaining existingcustomers and corporate social responsibility. A representative from Samsungglobal expansion initiative will officially deliver the case to theparticipating teams and share more insights about prevailing market trends.Qualifying teams from the preliminary rounds will make final presentations infront of a panel of judges comprising of SolBridge professors and industryrepresentatives to identify the winners. IBPC is growing gradually each year with additional teams andcountries represented, and more challenging business cases handled. This year atotal of 24 (19 overseas) teams representing 33 nationalities will join thiscompetition. Participants will test their problem-solving ability, business andcultural insights and communication skills. It is also an opportunity for themto network with and learn from their peers from different cultural andeducational backgrounds. The list of participating universities in this competitionincludes;·        Bangkok University, Thailand·        Budapest Business School, Hungary·        CTBC Business School, Taiwan·        EDEM, Spain·        Estonian Business School, Estonia·        FH Wien WKW University of AppliedSciences, Austria·        Federal University of Juiz DeFora, Brazil·        Federal University of Technology –Parana, Brazil·        Foreign Trade University, Vietnam·        International Business Academy,Denmark·        Lahti University of AppliedSciences, Finland·        Laurentian University, Canada·        Macquarie University, Australia·        Miriam College, Philippines·        Nanyang Technological University,Singapore·        Palacky University, Czech Republic·        Paragon International University,Cambodia·        Rotterdam Business School, TheNetherlands·        SolBridge International School ofBusiness, South Korea·        Thomas More University College,Belgium·        University of Finance andEconomics, Mongolia·        University of Gadjah Mada,Indonesia From 21st October 2019, we will be introducing participating teams onSolBridge social media channels.  


  • Leadership">Leadership

  • SolBridge visits Estonian Business School for International Partners Day">SolBridge visits Estonian Business School for International Partners Day

     Prior to theEuropean Association for International Education (EAIE) Conference that took placeon September 24-27, 2019 in Helsinki, Finland, a SolBridge delegation made up of MrIskandar Yuldashev, Associate Director of International Relations, and MrRomain Bartolo, Senior Regional Manager, visited Estonian Business School's(EBS) Helsinki Campus. Following awelcome speech by EBS Chancellor Mart Hababuk, the visit was a fantasticopportunity to greet local partners, Mr Toomas Danneberg, Vice-Rector forExternal Relations, as well as Ms Sirli Kalep, Head of International Relations,and meet international partners from South Africa, Germany, Italy or France. Originalhome of unicorns Skype and TransferWise, Estonia is notably famous for thedigitalization of government affairs and its extremely dynamic start-upenvironment. Estonia appeals to students interested in Entrepreneurship, andEBS's expertise and connections to the start-up community have provided suchopportunities to numerous SolBridge students during their stay in the Balticregion.  Estonian Business School and SolBridgeestablished cooperation in 2016, and have since then developed numeroussuccessful programs for the benefit of students, staff and faculty from bothinstitutions. For the second year in a row, Estonian Business School will joinSolBridge's International Business Plan Competition scheduled at the end ofOctober. We aredelighted about the ongoing collaboration with Estonian Business School andlook forward to deepening our Estonian - Korean cooperation in the near future. Photo credit: Ardo Kaljuvee 


  • Ranking">Ranking

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