Special Lecture: Inventive Negotiation
Special Lecture on Inventive Negotiation by Dr. John L Graham, Faculty Director of the Center for Global Leadership and Director of International Programs at the University of California, Irvine, Paul Merage Business School. Dr. Graham’s area of expertise include; global marketing, international business negotiation, and business in China and Japan. He has published his research in both academic and managerial journals like the Harvard Business Review, MIT Sloan Management Review among others. He has also co-authored various books including Inventive Negotiation - Getting Beyond Yes; International Marketing (with Philip R. Cateora and Mary C. Gilly), McGraw-Hill, 14th edition, 2009 among others.